From Poster to Motion System
His-Story - Bible Archaeology Summit
Starting from a single print-based event poster, I developed a full
motion graphics package including a dimensional 3D environment,
intro sequence, and on-screen broadcast elements.
The original design was created strictly for print in Photoshop, with no
consideration for motion. My role was to translate that static
composition into a cohesive, cinematic system for video.
THE SOURCE
The poster established the visual language:
A central plaque with ornate typography
Archaeological elements (stone, pottery, tools)
Warm, directional lighting with historical tone
This served as the sole source of truth for color,
composition, and thematic direction.
TRANSLATION into MOTION
Rather than animating the poster directly,
I rebuilt the scene as a dimensional environment.
Key decisions:
Preserve the plaque as the focal anchor
Separate foreground, midground, and background into usable depth layers
Extend the environment to support camera movement and parallax
Maintain the original tone while increasing realism and spatial clarity
BUILD PROCESS
3D Environment (Cinema 4D)
Reconstructed the scene with fully modeled foreground elements
Custom-modeled the pottery and developed textures in Photoshop
Generated rock formations using simulation with collider body dynamics
Established layout, depth, and camera movement within a true 3D space
Lighting & Atmosphere
Used a Sun/Sky rig combined with HDRI for natural, directional lighting
Introduced atmospheric elements including dust, clouds,
and light bloom to enhance depth and realism
Compositing (After Effects)
Integrated Cinema 4D camera data into After Effects
Used the original poster background plate as part of the composite
Added lens flares, atmospheric passes, and final color integration
Balanced practical realism with the stylized tone of the source artwork
SYSTEM EXTENSION
The environment was designed to support a full graphics package, including:
Intro / opener sequences
Lower thirds and supers
Transitional elements
Each component was derived from the same visual system
to ensure consistency across the broadcast experience.
